Diamonds: Facts & Facets

For many people diamond-shopping can be a bit of a daunting experience. It seems like there’s so much to know, and since it can be a rather hefty purchase, it isn’t something are going to let you get wrong. This section can be considered your diamond education, which will give you the confidence to make your choice without fear.

While every diamond is unique, there are four factors that can greatly affect the price of the stone. They are considered the four C’s: cut, clarity, carat, and color. We will look at each one of these individually, so you can get a better understanding of what they mean.


A carat is a unit of weight used to measure diamonds. Initially, diamonds were weighed with caraway seeds which is where the word carat comes from. Now, however, a single carat is equivalent to .2 g or roughly the weight of a paperclip. A diamond carat should not be confused with the word karat which refers to the purity of gold.


Contrary to popular belief, the cut of the diamond does not refer to its shape.Instead, it refers to the proportions, symmetry, and polish of the stone. There are three things to consider when determining the cut which are the proportions, symmetry, and polish of the stone. The first is the brilliance of the diamond which is how the light reflects off of the stone. The second is the fire which refers to the flashes of color coming from the interior of the gem. Finally, the third factor is the scintillation which is the sparkle that the stone has when it is moved in the light.


 Diamonds come in a variety of colors such as pink, blue, yellow, and white. When looking at the classic white diamond, the purchaser would want it to have the least amount of color possible. While a colorless white diamond is timeless, we also love to play around and use a broad range of color diamonds in our designs.


Diamonds are made by nature which is full of imperfections. Most diamonds have some sort of flaw. In fact, less than one in 5000 diamonds are considered flawless. It is super rare! In general, the diamonds are cut in order to hide those flaws which are called inclusions if they are on the interior of the stone, and blemishes if they are on the exterior. We strive to use VS-Clarity diamonds or better in our designs.

Now that you understand more about shopping for diamonds, you’re ready to go pick out your jewelry! We have a wide selection of unique diamonds shapes to choose from for custom design work. If you’re interested, please send us a message!

We have access to stones in unique cuts such as the square Royal crest cut, the Jubilee cut, the eight-sided Baroness cut, the five-sided Empress cut, the six-sided Duchess cut, and Rose Cuts.